1) Can you provide references or testimonials of people you have done business with in the past? Very few car dealers can answer this question. In many cases this is because they have very few satisfied customers. If a dealer doesn’t have a list of satisfied customers who you can call and speak to about their purchases or letters of recommendation and references of people they have worked with in the past, you should shop elsewhere.
2) Do you offer any kind of guarantee? Once again, very few dealers offer a guarantee of any kind. Why would you want to risk spending money with someone who isn’t willing to stand behind the cars they sell? I wouldn’t and I wouldn’t recommend you too either. We offer a “For The People Guarantee.” Which means that every single car on our lot has been inspected and certified by a qualified mechanic. We guarantee each vehicle to be safe and road ready, offering trouble free maintenance. When you ask about our guarantee, we’ll be happy to give you the full details, in writing.
3) What do you do to prepare a vehicle for sale? When asked this question, most car salesman will give you a blank look. Why? Because they don’t do anything but a quick wash. When you’re paying thousands of dollars for a vehicle, you deserve to receive something more. We put every pre-owned vehicle on our lot through our exclusive age-defying car spa process that restores the luster and shine to the exterior, freshens up the interior by promoting that “new car smell” and makes leather interiors supple and soft and all surfaces shine like new. And that’s just the beginning.
4) Why should I buy a car from you versus anyone else? In most cases, the stuttering and stammering will continue. Most people will tell you that you should choose them because of price, service, or selection. In the car business, this means absolutely nothing. Low price in the car business is an empty promise. All vehicles are priced based on supply and demand in the marketplace. So you will likely get a very similar price no matter where you shop. But if a dealer is promising a price that is too good to be true, then it most likely is…to good to be true. Service is another poor answer to this question. Service should be expected by you. It should not be a selling feature of a dealership. Providing good service should be a requirement, not a bonus. Finally, selection. The power of selection is a myth in the car business. Almost every dealer visits the auction at least once per week. A caring dealer can find any vehicle you want within a matter of days. So this makes the physical selection at the dealership very unimportant. It’s just one more thing to talk about. You should buy a car from someone who is able to give you a quick and powerful answer to this question…someone who actually provides something beneficial to you.
5) Are you a member of the National Independent Automobile Dealers Association? A dealer who is not a member of the national association is a member who has not agreed to the association’s strict code of ethics. Do not buy a car from anyone who is not a member!
6) Can you help me arrange financing at competitive rates? Many dealers will be able to connect you with a financing source. But many dealers fail to help people who have had credit problems in the past. We help hundreds of people who have had credit problems obtain fair financing every year.
7) What is my credit score? This is especially important for anyone who believes they may have credit problems. If a dealer won’t tell you your credit score leave. We will tell you what your score is and we have created a helpful guide which helps you understand what your credit score means, whether you have bad, fair, good or excellent credit, and gives you tips on how to restore your credit.
8) Do you require a large down payment? You’ve probably heard stories in the past (or maybe it’s even happened to you) about people being asked to make a very large down payment on a vehicle. In most cases today a large down payment in not necessary.
9) What will you offer me for my trade in? Trade-in prices are determined by the NADA, Black Book, or the Kelly Blue Book. When you are presented with an offer for your trade in, you should ask how that compares with the Blue Book or Black Book values. If there is a big difference, you should leave.
10) What is your percentage of repeat business? Almost nobody will be able to answer this. That’s because most dealers don’t have any repeat business. If a dealership isn’t proud of their repeat business percentage, they are probably not doing a very good job. 45% of all our business comes from repeat and referral business.